I love to tell stories that entertain, engage and create a positive impact.  


Film direction


Concept creation

Brand & content strategy


Edit & film

Ever since I was a little girl, I have been obsessed with stories. I use to walk around the neighbourhood, armed with a defective cassette recorder and neon coloured tapes, looking for people to share their stories with me. Later I would build a show around it for my audience. Yes, that meant my mom and sisters. But hey, I loved it and so did my audience. I think.

My love for stories never died, on the contrary. After my study in journalism, I worked as a researcher and director for BNN, making TV and online content. To satisfy my obsession with why people do what they do, I expanded my knowledge as a market researcher, brand-strategist, head of content & insights and co-founder of a digital agency.


Today I combine my strategic and problem-solving skills with a ton of energy and a shitload of creativity to make films and concepts that create a positive impact. For people and brands.


EndemolShine, RTL, SimpelMedia, Booking.com, Imprint, MTV, Comedy Central, BNN, Keplar Agency, Big Shots, Nickelodeon, DSTRCT, The Green Happiness, Kidsrights, Made.com,

Belastingdienst, Wereld Natuur Fonds, more.